Global Warming's Six Americas

 

Global Warming’s Six Americas

Over the last several years, researchers from the Yale Project on Climate Change Communication have been conducting multiple representative surveys of the American population across the country and finding a clear demarcation between different perceptions, understandings, concerns, and attitudes related to climate change and global warming. They have identified six distinct types that broadly describe these differences within the American population: Global Warming's Six Americas. These are: alarmed, concerned, cautious, disengaged, doubtful, and dismissive.

Publications and Reports from Yale Project on Climate Change Communication

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