A deeper understanding can change attitudes to and judgments about appropriate and accessible solutions. L earn more about gaps and holes —and discover ways to bridge them and fill them in with productive communications tools.
This video was created by the incomparable Hannah Pickard, to share the story of NNOCCI, and the impact we've had thus far. As our message of hopeful, solutions-oriented climate communications spreads, we have developed a community of 'framing...
This resource was developed by PINEMAP and Project Learning Tree and the full lesson plan can be accessed for free ( CLICK HERE ). You'll have to create an account, but it's free. We modified the activity for easy printing (and if you need to...
This video was provided by the Bell Museum. This animation describes the carbon cycle and how it is affected by human activity. It was featured in the Sustainable Shelters exhibit at the Bell Museum of Natural History at the University of Minnesota...
Green Teacher has launched a YouTube Channel. In time, we hope this will grow into a valuable resource for educators. Among those currently posted, are those describing: + How Google Earth was used by high school students as part of an...
This article, published on April 12, 2017 by Pacific Standard, gives a good overview of recent research published by New Knowledge Organization on the National Network for Ocean and Climate Change Interpretation (NNOCCI) Project.
Social scientists have identified aspects of communications where seemingly small diferences in emphasis can lead to large diferences in how the communication is understood, interpreted, and acted upon. Solutions are possible actions to take to...
This printable PDF has tips for correctly applying the research-tested Protection value for use in your climate change communications. Responsible Management is a value that has been identified by social science researchers to appeal...
This printable PDF has tips for correctly applying the research-tested Protection value for use in your climate change communications. Protection is a value that has been identified by social science researchers to appeal broadly across...
NNOCCI is one of six projects that form the "Climate Change Education Partnership Alliance (CCEP)." Together, the six projects work on climate change education using a range of strategies for connecting effectively with different types of audiences....
FrameWorks Institute has created these reframe cards, or cheat sheets, to assist you in applying NNOCCI's tested communication tools to your own messages. NNOCCI members refer to these all the time to make sure our messages are as strong as possible!...
Attached is a Frameworks Institute social science research report on using values and causal explanations as communications tools to reframe climate and ocean change. These concepts are part of the foundation for the style of communication used by the...
by Dr. William Spitzer Future Earth: Advancing Civic Understanding of the Anthropocene, Geophysical Monograph 203, American Geophysical Union (June 2014): 89-97.